OTTO Caps: The Ultimate Guide for DTF Printing and Custom Headwear

Looking for the perfect blank hats for your DTF printing or embroidery business? You're in luck! In this comprehensive guide, we'll dive into the world of OTTO Caps, exploring their most popular styles, printing techniques, and expert tips for starting your own custom hat business. With 75 years of headwear expertise and ranking as the world's third-largest manufacturer, OTTO Cap brings unmatched quality and selection to the table.


When it comes to popular headwear options for DTF printing and embroidery, OTTO Cap offers several standout choices that customers love.

The Mid-Crown Five-Panel (Style 31069)

One of OTTO's hottest sellers is their Style 31069, featuring a trendy mid-crown height with a vertical front five-panel design. What makes this hat special is its solid body paired with a contrasting visor - a look that's dominating the retail space.

Interestingly, the most popular color combinations aren't what you might expect. Rather than traditional black and royal blue pairings, customers are gravitating toward natural gray, natural red, natural navy, and natural black variations. These color schemes have been "killing it" according to David Lever, Global VP of Sales at OTTO Cap.

The 31069 offers plenty of space for DTF designs - approximately 3 inches of printable area - making it ideal for custom printing projects. At a net price point of just $4-5, these hats deliver excellent value while maintaining high quality. Plus, OTTO keeps plenty in stock, so you won't have to worry about inventory shortages.

Premium Foam Front Truckers

If you're looking for something truly special, OTTO's "world famous" foam front trucker hats are worth checking out. These high-crown hats (measuring 4.5 inches from bottom to top) feature proprietary foam technology invented by the company's owner.

What sets these hats apart is their incredible durability. You can completely smash them, and they'll bounce right back to their original shape. David even jokes that you could run over them with your car (though he doesn't recommend it), and they'd still recover!

These premium truckers are available in various new colors at $9 across all volume levels. They provide ample space for transfers and feature stylish rope accents - traditionally 3mm, with newer styles moving to wider 5mm ropes for an even more premium look.

The "Magic Hat" - Six-Panel Innovation

OTTO's innovative "Magic Hat" offers a unique twist on traditional cap construction. This six-panel hat features seams sewn on the inside and bonded on the outside, giving it the appearance and feel of a five-panel hat while providing the comfort and fit of a six-panel design.

These caps come with more pliable snapbacks for flexibility and comfort. The sweatbands are moisture-wicking, antimicrobial, and fast-drying - pulling sweat to the surface, spreading it out, and helping it evaporate quickly.

Available in various colorways, you can choose between solid colors or designs with white crowns, depending on your preference and branding needs.

Expert Hat Care Tips for Longer-Lasting Headwear


David shared a valuable tip that many hat wearers don't consider: sweat and ocean water contain similar salt content. This means proper cleaning is essential, especially for those who engage in water activities like fishing, surfing, or scuba diving.

Instead of tossing your hat in the garage after use, follow these simple care steps:

  1. Rinse your hat in a bucket of cold water
  2. Avoid placing it in direct sunlight to dry
  3. Let it dry in indirect light instead

This simple routine prevents what David humorously calls "Mount Everest of salts" from building up on your hat, significantly extending its lifespan and keeping it looking fresh.

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How to Choose the Perfect Hat for Your Customers


When helping customers select the right hat, David recommends a systematic approach that focuses on four key elements:

Start with the Visor Style

Begin by determining whether your customer prefers:

  • A slight curve visor
  • A curved visor
  • A flat visor

This is often the most noticeable feature and can dramatically change the hat's overall look.

Consider the Crown Height and Structure

Next, think about:

  • Crown height (low, mid, or high)
  • Structure (structured with firm panels or unstructured with a more relaxed fit)

These factors affect both comfort and style, so understanding your customer's preferences is crucial.

Choose the Right Materials

OTTO Caps offers three basic material options:

  • Cotton
  • Wool
  • Polyester

Interestingly, wool stands out as the only renewable option among these. As David explains, wool offers unique benefits that many people don't realize:

  • It regulates temperature (keeping you cool in summer and warm in winter)
  • It performs well even when wet
  • It never absorbs body odor

Historically, wool was used in baseball uniforms, military uniforms, and postal service uniforms because it could be worn year-round without frequent washing - a practical benefit before modern conveniences like washing machines were widely available.

Select the Closure Type

Finally, determine which closure style your customer prefers:

  • Snapback (adjustable plastic closure)
  • Fabric closure (often found on "dad hats")
  • Hook and loop (Velcro-style) closure

Each offers different levels of adjustability and comfort, so this choice should be based on personal preference.

Smart Business Tips for Starting Your DTF Hat Printing Business


For entrepreneurs looking to break into the custom hat printing business, David offers valuable advice based on his extensive industry experience:

Start Small and Focused

One of the biggest mistakes new businesses make is offering too many options too soon. As David explains, presenting customers with 250 different hat choices can overwhelm them, leading to decision paralysis and lost sales.

Instead, start with a carefully curated selection of 3-5 different styles. Consider including:

  • A five-panel option
  • A six-panel option
  • A structured hat
  • An unstructured hat

This focused approach makes decision-making easier for your customers while allowing you to manage inventory more efficiently.

Gather Customer Feedback

As you begin selling, actively ask customers what they're looking for. This feedback is invaluable for shaping your future inventory decisions and ensuring you're meeting market demands.

If customers express interest in a style or color you don't currently offer, OTTO's team can help you find the right solution. As David suggests, "If you see what you want but don't see the color you want, send me an IM, and I can figure it out."

Expand Your Collection Strategically

Once you've established which styles resonate with your customer base, you can gradually expand your collection. This measured growth approach allows you to add new options without overwhelming customers or overextending your inventory investment.

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